gemini is a grant based research observatory program based in the mountains of chile and hawaii. the logo mark was derived from mixing common astrology iconography with the double domes of the sister observatories.
Branding and Logo
science organizations usually don’t have funding to put towards branding, so for an exercise i found a set of observatories and rebranded their identity.
Hawaii Observatory
coordinates
19°49′26″N 155°28′11″W / 19.82396°N 155.46984°W;
location
mauna kea reserve, hawaii
Chile Observatory
coordinates
29° 56' 15.972'' S71° 14' 49.812'' W
location
la serena, chile
Dissecting the Logo Mark
gemini astrological symbol
twin observatory domes
final union of both
